Tag: Value Exchange

• The Rise of E-commerce: It Takes Two to Tango

  Exciting times lie ahead for our industry, filled with opportunities and potential risks. Brands are moving closer to the edge of a precipice as they look to understand whether they can meet the expectations of the increasingly data-savvy consumer. Getting it wrong means they risk losing the opportunity to build longer-lasting relationships with their customers.…

  Crozier Consulting

  16th Jul 2024

  Uncategorized

  1st party data, 3rd party cookie, analytics, business, cookies, crozier-consulting, Customer Centric, Data, Data Strategy, digital-marketing, First Party data, marketing, marketing-agency, marketing-consultancy, marketing-consultant, marketing-growth, Media Strategy, media-agency, Value Exchange

• Thought Piece – Getting Customers to Swipe Right: Value is a Two-Way Street.

  Exciting times lie ahead for our industry, filled with opportunities and potential risks. Brands are moving closer to the edge of a precipice as they look to understand whether they can meet the expectations of the increasingly data-savvy consumer. Getting it wrong means they risk losing the opportunity to build longer-lasting relationships with their customers.…

  Crozier Consulting

  14th Apr 2023

  Uncategorized

  1st party data, 3rd party cookie, cookies, Customer Centric, Data, Data Strategy, First Party data, Media Strategy, Value Exchange