ABOUT
GUY CROZIER-VERNON.
GUY IS AN AWARD WINNING MEDIA AND DATA STRATEGIST, AND A LEADING VOICE IN THE WORLD OF DIGITAL IDENTITY.
WITH OVER 10 YEARS EXPERIENCE, LEADING DEPARTMENTS & CLIENT TEAMS AT SOME OF BIGGEST GLOBAL MEDIA, DATA AND TECHNOLOGY AGENCIES, GUY HAS SET THE STRATEGIC DIRECTION FOR SOME OF THE UK & EUROPE’S LARGEST AND MOST INNOVATIVE BRANDS.
A PERFORMANCE EXPERT, WITH A PROVEN TRACK RECORD OF DELIVERING BETTER OUTCOMES FOR CLIENTS ACROSS ALL DIGITAL TOUCH-POINTS.
CLIENT EXPERIENCE
Guy has worked across a some of the UK and Europe’s most cherished brands over the years, within a variety of verticals; including, Telco, Finance, Travel, Gambling, Automotive and Insurance.
With each brand having their own set of unique ambitions, challenges, as well as varying levels of digital maturity, the path required to deliver sustained growth, has always required industry leading, transformative thinking.
Whatever the client, the north star for Guy always remains the same – To identify new ways in which media, data and technology can be used to drive and deliver better outcomes. More importantly, through a relentless personal drive to innovate and apply strategic thinking grounded in data, this ambition has always been achieved; all whilst having fun along the way!
AWARD WINNING
Guy always strives to go above and beyond for his clients, delivering market leading solutions that help them cut through the noise, be noticed and get results.
This is reflected in him receiving numerous prestigious awards across a whole host of clients and specialisms.
Notable awards include:
– Grand Prix at Performance Marketing Awards
– Best Use of Programmatic 2 years in a row at the Performance and International Performance Marketing Awards
– Best use of Data at Exchange Wires, Festival of Media Global awards
– Winner of Best Breakthrough Tech and Location Based Marketing Campaign of the year at Campaign Tech Awards
– Nominated by his peers and Shortlisted as Rising Star at MediaWeek Awards, the Exchange Wires and the Performance Marketing Awards.
WHAT OTHERS HAVE TO SAY.
“Guy is a very rare talent. He cares about his clients, his team and the work he produces more than most. He has very high standards for himself and almost always exceeds them. He treats his clients investments like he is investing his own money and he always, always strives for a better way or a new way to do things to drive human and commercial value.
He asks brilliant questions that help everyone he works with learn and grow. He asks purposeful questions to help unlock growth opportunities. And then he leads teams to solve the opportunity or challenge he is working on.
A wonderful blend of digital expert, data specialist and technology practitioner. Guy is as comfortable talking about and leading in programmatic, search, CDPs and technologies. He’d be the first name on my team-sheet no matter what the challenge. A team leader, a consultant, a team member and good human. He has embedded himself into client side teams, set up agency teams and also shown skills leading disciplines outside of his specialist areas.
I could not recommend anyone more….even though he is a Spurs fan. I guess nobody is perfect.”
– Paul Hutchison, CEO Bohemia Aus, former CEO Wavemaker UK
“Guy is an expert in data-driven marketing. I’ve worked with Guy for five years, and have always been impressed with his positive, solutions orientated approach. He has a brilliant candour and is able to get the most out of his colleagues and the teams he works with.
Where Guy really excels is his ability to help large multinational clients solve complex data challenges. He has breadth in his capabilities that stretch across media, technology and advertising and the depth of knowledge to guide and navigate his clients through an ever evolving, complex marketing landscape.
He is dedicated to developing new skills and always being on top of the latest trends. He has a natural consultative approach that instils confidence from clients and partners alike. Alongside his data and technology clout, he’s also commercially minded. Guy is an asset to any team and always goes above and beyond.”
– Christiaan Lette, Chief Data Officer, Wunderman Thompson UK
“I would highly recommend Guy to any organisation and feel well placed to offer a genuine view on his capabilities. Most telling is that I always consult Guy on the big projects and trust that his view will be honest, well-educated, and most importantly, valuable. He has a unique blend of skills from his time working at media agencies and consultancies, including strategic thinking, commercial strategy, storytelling, product development & design, and data strategy. He is meticulous in his approach and committed to seeking out the right and relevant information that will help his clients grow. He excels at simplifying complex situations and finding innovative solutions. He really is one of the difference makers.
Guy was hugely influential in the development of our platform and several of the current features were included based on his recommendation.
All in all, Guy is a top person, with an infectious (and memorable) laugh, and any business would be lucky to have him.”
– Charlie Smith, Managing Director EMEA, Blis
“ I was lucky enough to work with Guy for just under 8 years, in various roles. In all our roles together something always struck me – he is incredibly technical, and loves the detail. (A skill set he taught me to embrace over the years.) His passion for all things data and technology, truly meant we were able to deliver the most meaningful solutions in media for our clients. Most of which led to awards at various industry events including the Performance Marketing Awards, Campaign, the Drum!
He gets under the hood of the problem, and uses data and technology to solve it – but in a way that makes the complex feel simple and clear to navigate. Guy is someone I was very lucky to work with but more importantly learn from during my career.”
– Sophie Strong, Managing Partner, Joint Head of Media Experience at PHD UK
“Guy has a natural curiosity for what makes our industry complex and a desire to simplify it for talent, teams and clients.
Leading from the front when 3rd party cookie deprecation was first announced, designing, and delivering agency training through to client consultation being fitting examples.
At the heart of Guys Technical proficiency is a modesty that he does not know it all, and that is his superpower. Because you’ll be sure he’ll find out, figure it out, and spell it out.
A special talent that without question would add demonstrable value to any organisation.
Skillsets can be learnt, I view enthusiasm as an under-rated personality trait that separates the good from the great.”
– Andy Hickson, Head of Product, GroupM UK
“Guy made an instant impact when he arrived and quickly made himself an invaluable member of the data team. Not only is he technically literate, he is able to articulate his expertise in a way that makes others comfortable with complexity. Working well with senior stakeholders by showing how ideas can deliver growth.
He’s a joy to work with and I would recommend him to anyone looking for a practical consultant who leads effectively across various specialisms. Everything from media strategy, all the way through to audience planning and 1st party data strategy.”
– Ian Cruickshank, Head of Global Transformation BAT, WPP
FIND OUT WHAT
CROZIER CONSULTING
CAN DO FOR YOU.
IF YOU THINK WE CAN HELP YOU ON YOUR OWN GROWTH JOURNEY, GET IN TOUCH BELOW
GET IN TOUCH.
LEAVE YOUR DETAILS AND WE WILL BE IN TOUCH SHORTLY
IF YOU WOULD PREFER TO REACH OUT DIRECTLY, DROP US AN EMAIL ON:
GUY@CROZIER-CONSULTING.CO.UK
“He is meticulous in his approach and committed to seeking out the right and relevant information that will help his clients grow. He excels at simplifying complex situations and finding innovative solutions. He really is one of the difference makers.”
– Charlie Smith, Managing Director, Europe, Blis.
“A special talent that without question would add demonstrable value to any organisation.”
– Andy Hickson, Head of Product, GroupM
“He’s a joy to work with and I would recommend him to anyone looking for a practical consultant who leads effectively across various specialisms. Everything from media strategy, all the way through to audience planning and 1st party data strategy.”
– Ian Cruickshank, Head of Global Transformation, WPP
Crozier Consulting 